This season, Warehouse invited customers to be the stylists of the Autumn/ Winter 2013 collections in the new Style Me If You Can campaign.
The high street brand created a series of day-in-the-life videos about the Warehouse girl, a busy bee in London who needs outfits that work around her; the nine videos show different looks for different occasions, as she changes her outfit every 90 minutes to suit each episode from walking the dog, to an interview and a date. It's a pretty cool concept, because it doesn't feel like advertising at all.
